Rage Against the Ad, Part 3

Box Stores End Gardening.. What?

As a gardener, I remember always having things to do in the Winter as far as gardening. Somewhere in the past, the media, ended gardening ideas for Winter. It’s like that movie where Christmas was almost cancelled, there was a war on. With the huge amount of people gardening these days, and I’m talking specifically, the “Grow Your Own Food” folks, there seems to be an end, to gardening. There is, a war on.

Do you believe it’s over, when it comes to that last Tomato, last Squash, last weeding? Let me tell you, there’s more. Way more. If, and I say, if, you are one of the few that kept a journal, either written or photo, of your efforts, then you have the ability and responsibility to “Garden in the Winter”. It’s not over when those ads tell you. Think about the other side, of department stores. When do the flip flops, bathing suits, shorts, patio furniture, etc., go “on sale”. Summer isn’t over, in July, the ads say it is, because Fall sweaters are on the rack by mid August.

See? But we don’t realize they do it to gardeners too. Just because the name brand product ads shift from constant  “down your throat” wrong advice blitz from April to the end of July/early August, and then non-existent, most of you shut down. Me? I have fresh picked veggies for Thanksgiving. I’m nowhere near done. My shorter days thinking, goes towards finishing the beds, proper dressing and cover crop, looking over my pics and notes, for next February, when it actually starts new. I’m separating and labeling my saved seeds, labeling, converting my rotation of crops on paper, gathering things to up-cycle for seed starting, re-organizing my seed racks, taking down my cold frames, cleaning hard used tools. Ever wonder why the seed catalogs come so early? Well they aren’t early, they, are on time, the box stores are late, trying to clear out Christmas, and then have some stupid bathroom fixture sale, they can’t even order product like lime, amendments, garden tools, of things of the like. They are “out of season” and turned off in the system. By the time the seasonal items are actually in an ad, gardeners are well under way, and new gardeners, are lost.

I can’t tell you how many times over the past decades, when I ask if, anything, the  person tells me it’s too early yet. When I break out my phone  and show them what I’m doing, let’s say, mid February, and show them my seedlings up and under light in a cheap seed rack, then I have a new client. Then, they are pounding the stores about why nothing is in the store for gardening. Love the answers they get.

Most of my “Seasonal Only” clients are now year round gardeners. They are getting their Winter Gardening supplies in July, saving them for November, to create their own gardening indoor projects. I get pounded in late January early February with requests, pondering, “can I’s”, whatever, from almost as many thru the “season” gardeners. About 30% of those, repeatedly send me pics of “the thing” they are building, and do I think it will work. Then, Late February, mid March, silence. But I hear them, working, thinking, whining, trying….

Yep, the media has all but killed Winter Gardeners. There is a huge up flow of people tired of their food being tainted, by the very same chemical companies, that are in charge of the ads. Late ads, and wrongly timed advice. See, they don’t want you to grow, especially food. That’s why there’s ads, so the ordinary weekender can just keep trying instead of succeeding. How many times I heard, “Well I do this every year, because the ad says so.” And we’re talking simply about over seeding a fescue lawn. Same with the veggie garden people. See the pictures on the name brand water soluble fertilizers? “All Purpose” with it’s flowering annuals and a Tomato and Pepper? Ever read the NPK on that box? Those folks I am guaranteed to get an email from about the very tall leafy Tomato plant with no blooms, in late July. “But the box”, they’ll say. I know that company generates more dollars in that 12 facing display than they would by actually promoting their “Tomato” food. Watch the commercials next spring. Oh yeah, they have another product to counter the Blossom End Rot if you are lucky enough to get any to blossom. Same as the mid Summer fescue fertilizer pushers. That’s when the Fungus Controls come in by the pallets. They know, they told you wrong, and you will need this, better luck next year, just gimme your money. Fescue lawn mostly Bermuda? They make a product to control it, or are you following the ad for feeding wrong?

This Winter, do yourself a favor, especially if you are confused. Find a Personal Garden Coach, we are here to stop you from watching the ads, be successful, save you money, as you make money growing your own food, and helping the environment. Winter is where I  am invited as a guest speaker, lecturer, given for Christmas, to help generate that kick start in gardeners. We have plenty to do on our own properties and scheduling garden chores, but as we educate others, our life gets easier. Our job is to grow. Not only you, but ourselves. We know how to make gardening mistakes, most of us have done things just to see, or to prove to others. Now I’m all about this article, it needs to be understood, that “ads are the bads” when it comes to gardening. Sales are great, don’t get me wrong, but the education you would get, can stop you from buying by the ad.

Invest in your educating yourself and your family. Change the channel when a commercial is on, keep a garden journal, make your own trends.

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